2013年8月30日星期五

Youth who are not sad 1



    "Life is already a lot of things in vain ." Like youth,
I began to sleep ......... as long ago as insomnia . I'm still sticking with those poor ideals, those forlorn hope . These years is the most accurate intuition , so I foolishly thought he wanted to be able to do , so I put my stubborn as a stick . Years later , I found out I was wrong , wrong mess. Life is so , one day will understand everything, but this time no longer go back . Primary school students to contact me for more and more, many of which were after the wedding . Think about those days with slapstick , think of those who grew up with the times , there is always an indescribable feeling. So many years , or someone will think of me , I know, so many years and we did not contact each other, inevitably a little rusty , but that feelings still, those moments will never be forgotten is not the same . Election of the road is not the same , it was not destined to go together , but this road was really tired . I always think I can stick to it , it is now think so. But I do not know when it is the end , my best time , I will never go back to those years . I remember that every individual, every name, every one nickname. I retain all the memories , but, do not have time memories. After the entrance a holiday home , contact a number of primary school students , many are not at home , so, after all, is scattered gatherings . I do not know what the scene would meet again , will talk something, but we can still look forward to gather one . So many years, I have not changed , the appearance has not changed , height has not changed , the heart has not changed . I have a lot , and now want to say, perhaps tonight , sleep. Now very quiet , everyone went to sleep. Abnormal brain awake now , only in the dead of night, I can calm down . Went to college, I began to change their character, I can not do a sentimental person, I want to be a rational person . Facts have proved that I can not. So I think, I can not change what to let it go . Or will after reading some of the movie inexplicably moved , or will hear some people have never heard of the old songs , the same as before silly smile , just laughed some far-fetched, it is nothing like me. Over those years, we were chasing the girl , I saw countless times , each has a different feeling. Now, along with roommate watching , always inexplicable laugh, though nothing ridiculous , because it's actually a tragedy. But now, I look into the tragic comedy . A lot of things in life are futile , like youth. Say much good , but sometimes , knowing is futile , I still try to do , is not it silly , is a kind of wisdom.

Long love , there is no reason for confidence, youth in the little secret ,
So youthful finish , did not leave us much time memories. Perhaps one day we say it all the secrets came out, our youth really gone. Some time ago a friend gave me a high school crush of people to talk to him , he said entrance end of the time to write a long letter , not the courage to finally send out , went to college, share good feeling still, so, he wrote a letter to the girl , thought to be with her , is to let her know that there was such a person like her. Youth in the like, is so simple . We talked a lot, talk to our school , our present, our future. I told him I went to college later changed, and not as fun , and he said he did not lazy. Youth had passed , those who liked , those who have not had time to say like , just disappeared . I still believe the world will be pure love , one went to Shenzhen to college is very realistic friend told me that I have to imagine the love is not there , and I know she said makes sense , but I do not know Why , I was so convinced . An endless forever brush bank card and one will never degenerate love, I do not know what is important , I think, time will tell . A lot of people love, a lot of people was divided , and those who tell me that this is growing every person must experience . I do not know , a person is to rely on mature romance to do ? Roommate said he want to talk about in this life time love , get married once , and I was very moved. Stay up late on the university first , just because of watching a movie , there are so many feelings. Went to college , I found to be a high school teacher lied , this is not heaven , believe it , there will be hell . I am about to finish in eighth college when I was thinking , what the past six months I've learned , in addition to age , I can not find the other . Perhaps there is some harvest , that was a few years later I was able to find. Fast holiday, did not imagine the excitement , but even more homesick. Here also spent four years , four years later, no one will remember I had been there , perhaps, even a trace I have not been to the traces . Set foot on this land in Zhengzhou , I have not thought about the future here will not leave my footprints. Maybe so, maybe not , I do not know , nobody knows . But I was to go , but also to go without regret , because I took my youth I gave here , I do not like this city.




2013年8月27日星期二

Marketing Insights From Kmart

Marketing Insights From Kmart

All of our business leaders believe the same thing “Advertising” alone does not work and you have to stand out and be different from everyone. With that in mind why is it that in Retail today everybody is doing the same thing? The marketing plans must look identical. For a long time now here at BQHQ we have been saying that business has changed and we are seeing another change right now. We speak to a lot of people in the industry and we hear a lot things like
  • Retail is tough
  • It’s tough out there
  • The current government has not done us any favours
  • People are saving like never before
  • People aren’t spending like they used too.
The businesses that are doing incredibly well are listening to what their customers are saying and delivering on that. They have a clear message and back it up through out every avenue within their business.
I recently went to Kmart’s launch of their new Kmart Play campaign and we spoke to the General Manger who gave us a wonderful insight to their business and how they are doing things differently. They were really honest about how they went from bust to where they are today.
Firstly the GM enlightened us about how dire it was for them back in 2008, he stated that they either sold but it was in the middle of the GFC so there were no buyers, they closed there doors or they restructure everything from their brand message to their marketing. They embarked on their 1000 Mum’s research where they asked them for honest feedback, how they could improve things and what was important to them. Some of it was:
  • We want larger aisle for prams.
  • Too much clutter, they wanted clean organised shelves so they could find things.
  • Catalogue sales- they always sold out and stock wasn’t available.
  • Pricing confusion- something was always on sale and people were constantly thinking “If I buy this now will it be on sale next week”
  • They wanted lower prices but better quality.
The Kmart change:
  • Bigger aisles
  • Less cluttered
  • NO SALES!!! Just the lowest prices all year round
  • Stock available all the time
Kmart head of toys Nicole Szujda also spoke about their drastic change in the structure of their toy department. She said “I had to stop thinking like a Retail Executive and start thinking like a Mum”. Every buyer within Kmart spent time with their 1000 Mums to really understand what Mums wanted. Their research showed:
  • 94% of Australians said they prefer it if retailers offered low prices everyday rather then inflated prices to allow for discounts and sales.
  • ¾ of Australians said value for money is still the most important factor
  • 64% of Aussies expect better value from bricks and mortar retailers because of the value online.
They employed a local design team that design a portion of toys available in Kmart and they sourced factories that made toys for high profile toy companies. As a side note they also signed the Accord last week whereby they will only do business with ethical manufacturers in China. They did say that they have increased their QC to ensure quality isn’t compromised.
Interestingly and not surprised but a little sad that in their research I asked them about what percentage of the women in the research group were concerned about the ethics and the sustainability of their products being made in these factories. They said “While quality was important to them no one really questioned or was concerned about the ethics.”
It makes me think about the lack of education we have on sustainable fashion and how we are purchasing all of these cheap clothes (I call landfill) and the impact it has on our environment. But that will come!
Back to Kmart however as an overall I really admired their passion and how they really listened to their customers to turn their business around. They chose to do things differently and go against what everyone else was doing and the proof is in the pudding.
Clever!
- See more at: http://www.braqueen.com.au/2013/05/18/marketing-insights-from-kmart/#sthash.rl87GsCG.dpuf
Marketing Insights From Kmart

All of our business leaders believe the same thing “Advertising” alone does not work and you have to stand out and be different from everyone. With that in mind why is it that in Retail today everybody is doing the same thing? The marketing plans must look identical. For a long time now here at BQHQ we have been saying that business has changed and we are seeing another change right now. We speak to a lot of people in the industry and we hear a lot things like
    Retail is tough
    It’s tough out there
    The current government has not done us any favours
    People are saving like never before
    People aren’t spending like they used too.
The businesses that are doing incredibly well are listening to what their customers are saying and delivering on that. They have a clear message and back it up through out every avenue within their business.
I recently went to Kmart’s launch of their new Kmart Play campaign and we spoke to the General Manger who gave us a wonderful insight to their business and how they are doing things differently. They were really honest about how they went from bust to where they are today.
Firstly the GM enlightened us about how dire it was for them back in 2008, he stated that they either sold but it was in the middle of the GFC so there were no buyers, they closed there doors or they restructure everything from their brand message to their marketing. They embarked on their 1000 Mum’s research where they asked them for honest feedback, how they could improve things and what was important to them. Some of it was:
    We want larger aisle for prams.
    Too much clutter, they wanted clean organised shelves so they could find things.
    Catalogue sales- they always sold out and stock wasn’t available.
    Pricing confusion- something was always on sale and people were constantly thinking “If I buy this now will it be on sale next week”
    They wanted lower prices but better quality.
The Kmart change:
    Bigger aisles
    Less cluttered
    NO SALES!!! Just the lowest prices all year round
    Stock available all the time
Kmart head of toys Nicole Szujda also spoke about their drastic change in the structure of their toy department. She said “I had to stop thinking like a Retail Executive and start thinking like a Mum”. Every buyer within Kmart spent time with their 1000 Mums to really understand what Mums wanted. Their research showed:
    94% of Australians said they prefer it if retailers offered low prices everyday rather then inflated prices to allow for discounts and sales.
    ¾ of Australians said value for money is still the most important factor
    64% of Aussies expect better value from bricks and mortar retailers because of the value online.
They employed a local design team that design a portion of toys available in Kmart and they sourced factories that made toys for high profile toy companies. As a side note they also signed the Accord last week whereby they will only do business with ethical manufacturers in China. They did say that they have increased their QC to ensure quality isn’t compromised.
Interestingly and not surprised but a little sad that in their research I asked them about what percentage of the women in the research group were concerned about the ethics and the sustainability of their products being made in these factories. They said “While quality was important to them no one really questioned or was concerned about the ethics.”
It makes me think about the lack of education we have on sustainable fashion and how we are purchasing all of these cheap clothes (I call landfill) and the impact it has on our environment. But that will come!
Back to Kmart however as an overall I really admired their passion and how they really listened to their customers to turn their business around. They chose to do things differently and go against what everyone else was doing and the proof is in the pudding.

2013年8月23日星期五

And the prince no later





       
"Cinderella and the prince from a happy life together ......" In my thoughts still immature when Cinderella story deeply rooted in my heart, she and the prince of the perfect ending, is my expectations. I encounter the same fantasies and his own prince, I hope I can add a touch of bright mundane, so far all he lit the light of my life. I was Cinderella, nice skirt and no glass slipper. I have just innocently believing and obsession to wait. I believe that the story of Cinderella and the prince is not just a fairy tale.
1 strangers to each other
"There is no contact, it was forgotten in the other side of the world; does not remember, it was discarded in the darkest corner; no later sentenced to death, not eternal salvation, so let me pamper yourself in silence wounds, wiping tears endless stream, and finally with his own hurt and pain with passing. "I'm a sentimental girl, like a beautiful sad sentences. Subject matter does not matter every time there is something of substance, and then write down their feelings. Maybe I'm destined sad, sad only write articles, and for the happy thing, not a little creative thinking. But I am very satisfied, because at least I can write in their own language they want to express feelings, though sad.
I sometimes melancholy, but tomorrow will be fantasy. Tomorrow I am beautiful story, that story tomorrow, but my heart to grow, it is surrounded by my thoughts. I was Cinderella, with a common, and also has a fantasy. I'm only in my writing on the road waiting for the prince to appear. I hope my article is beautiful skirts and Cinderella glass slipper, give me inject extraordinary ordinary blood. I am waiting.
2 Wait for the
I kept published an article in the space, maybe I've been sad now!
Someone asked me if I was a very complex emotional experience, I am sure the answer, no. I am a man without a past, but has been written in someone else's story their feelings, I feel very strange, why he did it would be so sad emotional experience.
In My Friends There is one called the boy smile. He was very handsome sun, he was cast a dark cloud. My article caused his favor, he was very concerned about me.
"In the Mood, why are you so sad text?"
"Because I think he is a sad man bones reveals."
"How could it, your experience is very rich do?"
"No, I just like some sad article, like the sad beautiful sentence."
"Oh."
Started, I told him very cool. I do not like to write something on their own to do too much explanation. Because those are just the burst of inspiration, maybe nothing to do with anyone.
"In the Mood, in fact, everyone is a story, and some just do not care about you, so you feel that writing is all someone else's story."
His words touched my nerves. Perhaps, I'm just some of the stories of the brink, and then left in a hurry, and then look on outsiders. Smile, he will not see me? On the way he will be my prince do? I can not afford to dream, only believe that the prince will appear.


3 earthly Juelian


"Years haggard face, who is out with a song from the heart of despair who wait? Few Remaker, just for you turn unintentional Looking back can give my heart bitter antidote in exchange for you my forgotten past life, this life is no longer encounter. "I read the ancient reincarnation.
"In the Mood, this is also very sad."
"Oh, ah, he suddenly wrote."
I think he is the people who know me, we started talking about my article, I also started his own fairy tale dream.
"No wiping away his tears, only tears whirling into your innermost. Tricks, phrase very good."
"Thank you!"
"In the Mood, cold weather, wear more clothes!"
"Ah, yes, you are."
We gradually from the article into life, we begin to care for each other. I regard him as a friend, confidant, also the prince. And so, after a long time. Although he makes me happy, but I am sad writing style has not changed.
"Smile, my" We just do different cities where strangers? "How?"
"Strange people, strange air, strange everything I encounter in a strange strange world where you do not ask the past, do not ask why the rush to meet at this time. Smile, but all too hastily. Farewell, not back; Farewell, not nostalgia; Farewell, forever. tricks, which how well my name ah? This is very sad, not everything is strange ah! but your heart is not to accept it. "
"Smile, I ......"
"In the Mood, your text is too sad, sometimes people feel very depressed. Actually, we do not need to put themselves in the role of grief."
"Smile, I'm used to it, can not change, I can only read the sad words in their feelings, good or bad."
"In the Mood, your text although the United States, but really very hurt, distressed As a friend, I hope you're happy, do not put yourself into really sad inside."
"Thank you, smile."
I think, he is my friend, can I share my another world on the other side. I wrote a lot of grief, and he sometimes just want to have more languages, is now impossible. Cinderella's shoes were lost prince. Yes, ah, there is no need to sorrow for others. Smile, I'll give you write an article, but I can not let you see it.
"Smile, I just like some sad article, some sentimental, you can also can be a happy life. Thank you once I was confidant." I wrote in my heart.
4 just passing through
I'm just passing through, I hope you do not destroy the original landscape;
I just rest, I hope you do not disturb the peace of familiarity.
I'm just me, hurried, do not leave anything, not aspiring to take anything away.
After I left everything as before.
We walk in the two parallel roads, perhaps because of a chance encounter, however,
Intersection, there is only one, and only a moment of encounter, do not allow yourself nostalgia.
Turned to leave when I was smiling.
Waving goodbye, do not have any contact.
Take my everything, and gave you that peace and happiness.
I'm just passing through, not before.
5 no later
"Just passing through" is what I wrote for him last article. I can not give others sad. Like sad words, I was not wrong. I was Cinderella, written in their own world, lost glass slipper, and I, what is left? I no longer look forward to the emergence of the prince, just a man quietly says, sad. Originally, Cinderella and the prince is really no future.

2013年8月22日星期四

You Jiangnan Jiangnan rain



         Tim clouds color paper umbrellas, delicate heart to give it to remember. Weak tea wafting bursts of fragrance, rendering my memory for a long time brewing. Eventually spoke quietly, but could not see more than a heavy sorrow so tremble. Ink painting showed off a long absence, beautiful, blooming roses such as gentle also brought a thorn, I was too lonely, but you will not care.
         Hope southern end who do not wear journeying to wait another thousand years only sigh a window, you can see my expectations. In my pen, you purple Huaqun video track, carrying makeup gradually faded from obscurity in the rain curtain. Drizzle, so heartbeat rhythm to the extreme, and I still miss you far away, so I approached a little, and then stepped closer, understand everything and even taste.
         When to go deep twilight, dragon paper lanterns station Qi presented last lane. I fear that you will work with me backward. Drizzle temperature no longer presumptuous, I follow you all over the southern green water passing marks, but where are you? When you want to turn a look back and told me how deadpan. General wind flow, your shadow so the night was too quiet, I still could not bear to say a.
         Static in the solemn temples, three stick of incense, a miss, winding endless nostalgia, I began to deceive you. May fate of the red line, you can let us never saw.
         Deeply into a lingering feeling when touching transients has become endless, and I desire the fate of the line, can remain in the day we met. Zhiyuan time does not play gooseberry, Iraqis do not blame ruthless.
         Jiangnan scenery, south of you, the night of the water, sentimental rain. Fireworks have followed the original memory, just beautiful moment ......




 

Abbott's global vice president visits Chinese consumers




Yesterday, the Ministry of Abbott Nutrition International vice president, Greater China general manager Roger package arrived in Shenzhen airport, plans to visit the market and leading parenting experts into the consumer's home. The South Station visits the election in Huizhou, including Roger-depth communication with consumers, face to face to understand the needs of consumers.

For the package Roger's arrival, Huizhou Wong a much welcomed. "Our family has children from birth to now has been drinking Abbott," Wong said. Commenting on the old package visits, she greatly appreciated, "to personally come to our side, to listen to our views, I believe that Abbott is a responsible company." Xing Wei, Shenzhen Consumer Council believes that the product recall process, the enterprise should be the primary customer's health, take appropriate measures. In addition, enterprises should be broad, effective and clear manner the information published on the return of the recalled products should lower the threshold, to maximize convenience to consumers. (Zhang m)